CIO

Some Typical Challenges	How IRIS can help
Unlike Finance and Sales which have automated systems such as ERP and CRM, Marketing processes are largely manual and cumbersome	Proven Product Commercialisation system to automate Marketing and Innovation process
Ad-hoc request for systems to meet Marketing needs	Software Suite that is modular and integrated to meet any current and future needs from Marketing
Brand and Innovation knowledge lost over a period of time	Ability to retain brand and innovation knowledge on a central platform despite staff turnover
Manual/cumbersome management processes	Easy to use and flexible software

The IRIS Advantage

Create a solution that delivers competitive advantage to the executive team
Retain corporate knowledge and enable continuity at staff turnover
Automated Brand and Innovation management improves accountability and control, maximising return on marketing investments
Low cost of ownership due to a comprehensive and robust platform with 12 modules to address all requirements in Product Commercialication
Granular security that enables people to access only the relevant information without administrative burden